- COMMUNICATIONS STRATEGY
PRINCIPAL, MAYER COMMUNICATIONS
For 25+ years, Bernadette Mayer has helping businesses and organizations tell their stories through informative and compelling communications.
With a background in corporate journalistic writing at a major insurance company, she began Mayer Communications as the marketing communications writer for the School of the Hartford Ballet. From there she added clients in areas that included technology, health care, insurance, pharmaceutical research and development, manufacturing and education to her portfolio.
•Ability and experience to quickly understand a client's communication objectives
•Interviewing subject matter experts
•Analyzing and synthesizing information to develop effective content
•Translating complex technical information into understandable and useful audience-focused content
•Developing communication strategies and plans to meet business objectives
When it comes to diving into the deep end of an information pool, I am just about fearless. I have the communications expertise it takes to learn about a new subject and know what aspects of it are important to the intended audience. My focus is my clients' communication objectives and how I can apply my experience and expertise to create content that resonates with their audiences.
•Writing, editing and proofreading
•Microsoft Word and PowerPoint advanced document formatting
Writing and editing print and electronic newsletters, instructional materials, fact sheets, marketing collateral, and e-mail and web site content for both business and consumer audiences.
Russell Sage College, B.A. English
Ongoing professional development, including courses in journalism and graphic design, and webinars in using social media.
Major corporations, professional service firms and nonprofits.
Independent Creative Club of Connecticut - Organizer and a Website Administrator
Women's Committee of the Wadsworth Atheneum
Hillsteader at the Hillstead Museum
Avon Board of Education, 2000-2009; served as chair of the Policy and Communications Committees